- +65%
Lead generation growth
About NorthAxis B2B Solutions
NorthAxis B2B Solutions provides industrial supply and logistics coordination for manufacturers operating across multiple regions. Their reputation is built on reliability, speed, and technical expertise.
The challenge
NorthAxis relied heavily on referrals and offline relationships. While their services were strong, online lead acquisition was inconsistent and difficult to measure. Previous ad campaigns lacked structure, and the website failed to convert visitors into qualified inquiries.
Our mandate was to design a predictable pipeline. We re-engineered landing experiences, deployed intent-based search campaigns, and integrated CRM-ready tracking.
Services Used:
- PPC, Landing Page Optimization, Marketing Analytics
STRENGTH IN NUMBERS
Business impact
The new system aligned keyword intent with persuasive messaging and measurable outcomes. Sales teams received better leads, and management gained visibility into cost per acquisition.
Qualified leads increased
Cost per lead reduced
Growth in pipeline value
Esteemed digital marketing solutions
NorthAxis works with us as an extension of their commercial department. Strategic decisions are guided by data, while execution remains fast and controlled.
- Paid search campaigns
- High-converting landing pages
- Conversion tracking & reporting
- Remarketing systems
+65%
Lead
growth
+29%
improvement
+47%
ROI
